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Meridian International Schools: 40% more admissions from a kanban pipeline

A network of three international schools replaced their spreadsheet-based admissions process with Eduphron's CRM and saw enquiry-to-enrollment conversion jump by 40%.

+40%

Enquiry-to-enrollment conversion

−2 days

Average stage time

Enquiries processed / month

The challenge

Meridian's admissions team was managing 200+ monthly enquiries in a shared spreadsheet. Leads were missed when staff were away. There was no visibility into which stage was causing drop-off, and conversion analytics were produced manually, quarterly.

The solution

Eduphron's admissions CRM gave every enquiry a kanban card with stage, owner, next action, and document checklist. The admissions manager could see the pipeline at a glance and identify stalled cards in seconds.

The results

In term one, conversion improved from 22% to 31%. Stage analysis revealed the 'interview scheduled' stage had a 4-day average wait — reducing it to 2 days by adding a second interviewer accounted for most of the conversion lift.

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